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Friday, February 17, 2012

Google Adsense & Other Advertisements

Google Adsense & Other Advertisements

Advertising NetworksGoogle Adsense is undeniably one of the highly used monetization methods for blogs. But, day in and day out, you could see articles supporting Google Adsense and articles that stand firmly against Google Adsense. What is your take?

As a beginner, most of us know only about Adsense. To be honest, Adsense is the driving force behind me and many other bloggers when they started off. It is true that we have so many choices now. Just to quote a few: Adbrite, Bidvertiser, Clickbooth, Project Wonderful and so on. The advertisements from Adbrite and Bidvertiser looks almost similar to Adsense. But, how about their performance? Do you get better returns from them?

Do you use Google Adsense?
With these questions in mind, I ran a poll on this blog titled "Do you use Google Adsense?". The following graph displays the results of the poll:

Pattern of Advertising on Blogs
Neither the poll has any scientific background to support the pattern nor the people participated in the poll are representative. But, the pattern of advertising is in similar lines to what I expected. One quarter of the bloggers are clearly supporting Google Adsense while another quarter have completely dumped Adsense out of their blogs. But, one-third of the bloggers are running both Adsense and other advertisements on their blogs. I am not going to discuss anything about 20% of the bloggers who have no advertisements on their blogs.

Further Discussion on Google Adsense
I will stop there now. But, I will come back with my views in my next post. In the meanwhile, here are some questions for your thought:

  1. Why do you think Google Adsense is the best? Or why do you think it is not?
  2. If you have stopped using Google Adsense, why?
  3. What other modes of advertisements are you using? Why did you choose them? How do you find them?
Please feel free to add your views or thoughts different from the above lines. I will use some of the interesting comments in my future posts as an example to discuss. Of course, you will get a link back to your blog if I use your comments for my discussion. Please subscribe to my feed if you like this post

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